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Fritze, M. P., Marchand, A., Eisingerich, A., and Benkenstein, M. (2020) “Access-Based Services as Substitutes for Material Possessions: The Role of Psychological Ownership“ Journal of Service Research23(3), 368-385. 

Eisingerich, A. B.*, Marchand, A.*, Fritze, M. P.*, and Dong, L.* (2019) “Hook vs. Hope: How to Enhance Customer Engagement Through Gamification“ International Journal of Research in Marketing36(2), 200-215. 

Wirtz, J., Fritze, M. P., Jaakkola, E., Gelbrich, K., and Hartley, N. (2021) “Service Products and Productization“, Journal of Business Research, 137, 411-421. 

Fritze, M. P., Benkenstein, M., Belk, R.W., Peck, J., Wirtz, J., and Claus, B. (2021) “Commentaries on the Sharing Economy: Advancing New Perspectives“ Journal of Service Management Research5(1), 3-19.

Holmqvist, J., Wirtz, J., and Fritze, M. P. (2020) “Luxury in the Digital Age: A Multi-Actor Service Encounter Perspective Journal of Business Research121, 747-756.

Wirtz, J., Holmqvist, J., and Fritze, M. P. (2020) “Luxury Services Journal of Service Management31(4), 665-691. 

Khan, G. F., Sarstedt, M., Shiau, W.-L., Hair, J. F., Ringle, C. M., and Fritze, M. P. (2019) “Methodological Research on Partial Least Squares Structural Equation Modeling (PLS-SEM): An Analysis Based on Social Network Approaches“ Internet Research, 29(3), 407-429. 

Fritze, Martin P., Andreas B. Eisingerich, and Martin Benkenstein (2019) “Digital Transformation and Possession Attachment: Examining the Endowment Effect for Consumers’ Relationships With Hedonic and Utilitarian Digital Service Technologies“ Electronic Commerce Research19(2), 311-337. 

Fritze, M. P., Urmetzer, F., Khan, G., Sarstedt, M., Neely, A., and Schaefers, T. (2018) “From Goods to Services Consumption: A Social Network Analysis on Sharing Economy and Servitization Research“ Journal of Service Management Research3(1), 3-16.